I'm not entirely sure what the whole issue is (no pun intended). Apart from the CEO of Whole Foods raising the old conservative shibboleth that government-supported health care is some kind of nefarious Commie plot, he's right about how we inflict abuse on our health all by ourselves. It's a little disingenuous as well since Whole Foods is unlikely the grocer of choice for those who most need health care support. Regardless, an interesting little read and a good story for any organization trying to learn how little they really do control their brand stories.
Whole Foods Boycott on Facebook Swells to 22,000 Users
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