Saturday, August 22, 2009

Whole Foods Boycott on Facebook Swells to 22,000 Users

I'm not entirely sure what the whole issue is (no pun intended). Apart from the CEO of Whole Foods raising the old conservative shibboleth that government-supported health care is some kind of nefarious Commie plot, he's right about how we inflict abuse on our health all by ourselves. It's a little disingenuous as well since Whole Foods is unlikely the grocer of choice for those who most need health care support. Regardless, an interesting little read and a good story for any organization trying to learn how little they really do control their brand stories.

Whole Foods Boycott on Facebook Swells to 22,000 Users

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